Value Drivers and Critical Success Factors Workshop OD 6

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Identification
Level of process: 
Application
Method
Method category: 
Intent or purpose: 
To maximize the value from an opportunity and to reach agreement with the whole value change about what the Value Drives and Critical Success Factors are.
Used as component of: 
This workshop is part of the Opportunity Development Series of Workshops.
Types of Participants: 
project members
Recommended size of group: 
26-50
Optimal amount of time needed: 
6 - 12 min.
Howto
Usual or Expected Outcomes: 
A list of five Value Drivers and related Critical Succss Factors for each of the Drivers.
Level of participation: 
high
How is success evaluated: 
The identified Drivers and CSFs are recognized by the stakeholders as valid
Type of Facilitator-Client Relationship: 
any
Level of Difficulty to Facilitate: 
Facilitation skills required
Facilitator Personality Fit: 
A team would be effective here with a context expert and a facilitator sharing responsibility
Setting and Materials: 
Flipcharts, different colour markers, tape, etc.
Pre-Work Required: 
Somet think about the value drivers and CSF's
Procedures: 

<b>Context</b><br>
1. In order to increase the value of an opportunity or project Value Drivers need to be understood. Value Drivers are the things, if leveraged, will increase value. <br>
2. You may have a different understanding of value driver and critical success factor. For the purposes of this workshop I will be giving the working definition for this session.<br>
3. Different stakeholders may have different and even conflicting Value Drivers.<br>
4. Some Value Drivers are ?hard? such as maximize short-term production and they can be soft such as improve the company?s reputation.<br>
5. Critical Success Factors are those key activities that need to be done to leverage the Value Drivers.
<br><br>
<b>Steps</b><br>
1. We want to begin with a brainstorm of Value Drivers. Take a few minutes and write your list on a sheet of paper (you can have them use post-it notes also). <br>
2. <i> As people are making their lists you can interject questions to generate additional ideas such as:</i><br>
a. What must we do to increase value?<br>
b. Where is value coming from in this kind of opportunity or project?<br>
c. What are company drivers or aspirations?<br>
3. <i>Go around the group and as each person to share their Value Drivers. Put up them up on a flipchart.</i> <br>
4. <i>Ask questions that clarify the Value Drivers.</i> <br>
5. <i>Very quickly go through each of the Value Drivers and ask,</i> ?What actions will it take to realize this Driver??<br>
6. <i>Ask which Value Drivers are the highest level ones for the project? You don?t need to discuss them in detail.</i> <br>
7. <i>Once 5 to 7 are identified. Put one up on a flipchart and ask what are the Critical Success Factors for this Value Driver. (See the chart below.)</i><br>
8. <i>Identify the top five Value Drivers. This can be done by a team familiar with the stakeholders values or by multi-voting.</i>
<br><br>
<b>Conclusion</b><br>
1. <i>Thank the group.</i><br>
2. <i>Go to the next step.</i>
<br><br>
<b>Notes</b><br>
1. <i>Don?t get into a discussion about what the difference is between Value Drivers and Critical Success Factors.</i><br>
2. <i>You can point out that some CSFs are also Value Drivers.</i>

How flexible is the process?: 
very
Follow-Up Required: 
The next workshop
Background
Developer: 
unknown
Derived from: 
unknown
License Model: 
Open
Suppliers
Creators: 
Trainers: 
Consultants: 
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