MATEC

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Identification
Alternative names: 
Matrice d?Eloignement Creatif
Level of process: 
Method
Intervention
Method category: 
Intent or purpose: 
To generate very divergent technical solutions for technical problems using word association
Used as component of: 
Use is a workshop as the idea generating process
Types of Participants: 
technical people
Recommended size of group: 
26-50
Optimal amount of time needed: 
1-3 hours
Howto
Usual or Expected Outcomes: 
very different ideas about solutions
Level of participation: 
high
How is success evaluated: 
very diverse suggestions of possible solutions
Type of Facilitator-Client Relationship: 
Client is willing to trust the facilitator
Level of Difficulty to Facilitate: 
Facilitation skills required
Facilitator Personality Fit: 
medium to high rist tolerant
Resources Needed: 
very large whiteboard and markers or series of flipcharts
Pre-Work Required: 
none
Procedures: 

The steps in this process are:
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1. Choose 3 key words form the problem statement.
2. Build a matrix of associations on each key word.
3. Start horizontally, getting four associations of the key word.
4. For each of the words on the horizontal row, get four associations vertically. You end up with a 4 x 5 matrix.
5. Do the same for each of the keywords. Make sure brainstormed items are tangible, hard objects.
6. Choose two really different words out of the three matrices, far away from the problem context.
7. Force an analogy between the two words: what are similarities between the two?
8. Force fit: how can these similarities help generating new ideas for the original problem statement?

How flexible is the process?: 
very
Follow-Up Required: 
Process the results of the brainstorm
File attachments: 
AttachmentSize
Microsoft Office document icon MATEc.doc53.5 KB
Background
Developer: 
Unknown
Derived from: 
unknown
Epistemological Framework: 
unknown
History of Development: 

unknown

References: 
none
License Model: 
Free (or unattributable)
Suppliers
Creators: 
Trainers: 
Namesort descending City Country
Imaginal Training Groningen Netherlands
Consultants: 
Namesort descending City Country
Imaginal Training Groningen Netherlands
Online: 
Supporters: